Nitric oxide supplements are powders, tablets or capsules that contain inorganic nitrate and nitrite compounds like sodium nitrate, potassium nitrate, and calcium nitrate. Nitric oxide supplements helps to support cardiovascular health, improve exercise performance and enhance cognitive function.
The Nitric Oxide Supplements Market size was valued at US$ 810 Mn in 2023 and is expected to reach US$ 1,600 Mn by 2030, growing at a compound annual growth rate (CAGR) of 10.2% from 2023 to 2030.
The Global Nitric Oxide Supplements Market is driven by increasing health consciousness among consumers and growing awareness about cardiovascular health benefits of nitric oxide supplements. Nitric oxide plays a crucial role in regulating blood pressure and improving blood circulation. Supplements containing inorganic nitrates help support nitric oxide levels in the body and provide various health benefits. The market is further fuelled by rising healthcare spending and growing geriatric population prone to cardiovascular diseases. However, lack of clinical trials and research restricts the adoption of nitric oxide supplements in some countries.
Key Takeaways
Key players operating in the Nitric Oxide Supplements are Abstract Chemical, Alliance Organics LLP, Chemworld International, Ltd., Clariant, Dynemic Products Ltd., DyStar Singapore Pte Ltd, Hina DyeChem Industries, Koel Colours Pvt. Ltd, Krishana Enterprises, Neelikon, Pylam Products Company, Inc., Radiant Color, Sku Pigments Pvt. Ltd., Spectra Colors Corporation, Sudarshan Chemical Industries Limited, Sugai Chemical Ind.Co., Ltd., and Suraj Dye Chem among others.
The growing demand for nitric oxide supplements can be attributed to growing health consciousness and preference for natural supplements over pharmaceutical drugs. Consumers are increasingly spending on nutrition and sports supplements for cardiovascular and cognitive health benefits.
Globally, Nitric Oxide Supplements Market Size is expanding significantly driven by growing aging population, rise in cardiovascular diseases and surging demand from developed markets of North America and Europe. Leading manufacturers are investing in research and development to introduce novel formulations and drive global market penetration.
Market Key Trends
One of the key trends gaining traction in the nitric oxide supplements market is the introduction of vegetarian and vegan supplement formulations. Consumers are increasingly preferring plant-based and organic supplements over conventional options. Leading brands have launched nitric oxide supplements containing plant-derived nitrate sources like spinach, beetroot and pineapple to cater to the needs of vegan and vegetarian demographics. This is expected to further drive the overall market growth during the forecast period.
Porter’s Analysis
Threat of new entrants: Low as this is a well-established market requiring large capital investments and access to distribution channels.
Bargaining power of buyers: Moderate as there are a reasonable number of suppliers but buyers have some influence over prices due to the availability of substitutes.
Bargaining power of suppliers: Moderate as there are multiple suppliers of raw materials but production processes require specialized technical expertise limiting easy substitution between suppliers.
Threat of new substitutes: Low as nitric oxide supplements have few close substitutes for their intended medical uses.
Competitive rivalry: High as the market is populated with numerous competitors fighting for market share through differentiation of product quality, reliability of supply and relationship marketing.
Geographical regions:
North America currently holds the major share of the global nitric oxide supplements market in terms of value due to high awareness levels, increasing obesity rates, growing geriatric population and presence of favorable reimbursement policies for medical nutrient supplements in countries like the US and copyright. The region is estimated to remain dominant over the forecast period.
Asia Pacific is projected to be the fastest growing region for the nitric oxide supplements market during the forecast period. Factors such as rising health consciousness, growing disposable incomes, increasing availability of supplements through e-commerce channels and improving healthcare infrastructure are expected to drive higher demand and adoption of nitric oxide supplements in the emerging economies of China, India and other Asian countries.
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Ravina Pandya, Content Writer, has a strong foothold in the market research industry. She specializes in writing well-researched articles from different industries, including food and beverages, information and technology, healthcare, chemical and materials, etc. (https://www.linkedin.com/in/ravina-pandya-1a3984191)